Finaccount

Conteúdo

Global design for a consulting company

Finaccount, since 2018

Aveiro, Portugal

Editorial, Branding, Video, Brand guidelines, Content creation, Icon design

Texto da Intro

Global design for diversified services

Finaccount is headquartered in Aveiro and is a brand that operates in the market, in different business areas and with recognized experience in the industrial, commercial and technological sector.

Our initial challenge was to develop the design of the facade of the company’s headquarters and from there, a series of specific requests emerged. From creating email signatures, Christmas cards, landing pages for funded projects and social media management. In 2023, we received a request to develop the full image for the company’s participation in business events: brochure, roll up, giveaways, stand, video and several images for digital media.

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Branding

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Facade, several brand signatures and iconography

Finaccount needed to characterize the facade of the company’s headquarters in line with its slogan “Numbers that speak”, and attract the attention of anyone passing by on the street. Ours got to work and tried to characterize 4 street windows and 2 entrance doors.

We also created several brand signatures and families of icons associated with the services to be used in different advertising formats.

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Digital marketing

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Growing social brand awareness

One of the company’s goals was to reformulate its profiles on Facebook and Linkedin, as well as promoting the dynamism of this social media. We restyled their networks and has created and managed content by categories of interest for Finaccount’s target audience.

Social media profile

One of the company’s goals was to reformulate its profiles on Facebook and Linkedin, as well as promoting the dynamism of this social media.

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Featured social media content

Aimed to convey accounting updates, news and educational content mixed with casual and trendy social content.

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Landing page and newsletter

There was also a need to idealize an informative piece that promoted Finaccount’s funded programs and gathered contacts from companies interested in participating. We then created dedicated landing pages, with a pre-registration form.

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Promotional

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Brand image supports for events

The invitation for the global design of the brand, with the aim of participating in business events, came in 2023. The challenge was to design a uniform and attractive way from the stand, roll ups, institutional video, brochure, gifts and images in different formats for publicity in several digital media.

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Stand

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